Expo City Winter Market Dubai
The Rolling Cart at Expo City Winter Market Dubai
Where Our Journey Truly Began – December 2022

Expo City Winter Market holds a very special place in The Rolling Cart’s story. It was December 2022, a time filled with excitement, nerves, and a lot of firsts. We had just launched The Rolling Cart website on 1st December 2022, and almost simultaneously, we stepped into our very first large-scale market experience at Expo Winter Market Dubai.
It all felt a little surreal.
Seeing our wooden toys displayed on shelves at such a vibrant family market, welcoming parents and children to explore them in person — it was the moment our idea truly came to life.
A Wonderful Space for Families
Expo Winter Market is a truly magical place for families in Dubai. With so many activities for children, open spaces to explore, and a warm festive atmosphere, it brings parents and kids together in a way that feels joyful and meaningful. It’s the kind of place where children can play freely and parents can slow down, connect, and discover brands thoughtfully created for families like theirs.
Being part of such a family-focused environment made the experience even more special for us.
Meeting Parents, One Conversation at a Time
Standing behind our stall, we met parents who asked thoughtful questions — about safety, materials, age suitability, learning benefits, and longevity. We were a little nervous at first, wondering how our toys would be received, whether families would connect with our philosophy, and if our products would truly resonate.
What we discovered was incredibly reassuring.
UAE parents are deeply thoughtful, aware, and intentional about what they choose for their children. They care about quality, learning, sustainability, and purpose. Answering their questions, watching children interact with our toys, and hearing positive feedback confirmed that we were on the right path.
Explore our kid's approved bestsellers here!
It was heartening to see parents so invested in raising the next generation with care and consciousness.
Why Markets Matter So Much
Markets like Expo Winter Market give something that no online platform ever can — the human connection.
They are where:
Conversations happen naturally
Feedback is honest and immediate
Brands meet the people they are built for
Trust is formed face-to-face
For us, those early market days shaped The Rolling Cart more than anything else. They helped us understand our customers beyond screens and analytics — as parents, families, and individuals.
A Note for Anyone Starting a Business
If there’s one piece of advice we would give to anyone starting out, it’s this:
Participate in markets.
Step out from behind office desks and screens. Bring your product to life. Talk to your customers. Listen more than you speak. Markets teach you things no report or dashboard ever will.

Expo City Winter Market was not just where we sold our toys — it was where we truly met our customers, and where The Rolling Cart’s journey confidently began.
Explore our full collection online !
Frequently Asked Questions -
What is Expo City Winter Market in Dubai?
Expo City Winter Market in Dubai is a seasonal family-friendly market held at Expo City, offering a festive atmosphere with shopping, kids’ activities, food stalls, and entertainment. It brings together local brands, artisans, and small businesses, making it a popular destination for families looking to enjoy outdoor experiences, discover unique products, and spend quality time together in Dubai.
When did Expo Winter Market start?
Expo Winter Market began in December 2022, welcoming families to Expo City Dubai during the winter season. For The Rolling Cart, December 2022 marked a special milestone, as it coincided with both the launch of our website and our first market experience, making the event a memorable part of our brand journey.
What family activities are available at Expo City Winter Market?
Expo City Winter Market offers a variety of family-friendly activities, including interactive play areas for children, festive entertainment, outdoor games, creative workshops, live performances, and seasonal attractions. It’s designed as a space where children can explore freely while parents relax, shop, and enjoy time together as a family.
The Rolling Cart – Where Imagination Meets Sustainability
Thoughtfully curated toys that spark creativity, learning, and joyful play
A Message from the Founder
The Rolling Cart began as my personal search for toys that are safe, meaningful, and truly beneficial for my children — toys that spark creativity, independence, and learning through play, without screens or plastic.
We focus on wooden, Montessori-inspired, and educational toys that grow with children, from babies (0–2 years) to early learners. Every product is chosen with care, keeping quality, sustainability, and child development at the heart.
What makes The Rolling Cart special is our community — meeting families, watching children play, and learning from those moments has shaped us into the brand we are today.
More than a store, The Rolling Cart reflects the childhood I believe in: curious, imaginative, and full of purposeful play. Thank you to every family who’s been part of this journey.
Gauri Nadgir-Pandit
Founder, The Rolling Cart
How Our Wooden Toys Are Made
Thoughtfully Made, Every Step of the Way
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Sourcing
We carefully source quality wood chosen for its strength, smooth finish, and suitability for little hands. Every material is selected with safety, durability, and sustainability in mind.
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Handcrafted
Each toy is handcrafted in small batches by skilled artisans in India. Every piece is shaped, sanded, and finished by hand to create toys that last through years of play.
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Painted & Certified
Our toys are painted using non-toxic, child-safe paints and finishes. They are tested and certified to meet European safety standards, so parents can feel confident about everyday play.
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Stored & Shipped
Once ready, our toys are shipped to and stored in our own warehouse in DIP, Dubai, UAE. This allows us to maintain quality checks and ensure every order reaches your family in perfect condition.
Our Mission & Values
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Mission:
To inspire generations of joyful, imaginative play through sustainable, thoughtfully curated wooden toys.
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Values
🌿 Sustainable Play
🛡️ Safety First
🧠 Open-Ended Learning
👨👩👧 Parent-Approved
What Parents Are Saying
Real stories from families who love our wooden toys
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"We were gifted the dino roller and it’s been a hit from day one. Lovely quality, gentle on tiny hands, and such a thoughtful baby gift."
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"We got this learning tower for our son, and it’s been fantastic! He can easily reach countertops, and it works perfectly as a climbing tower. It even turns into a desk, so we’ve made it his little art and snack station, complete with a blackboard where he scribbles and plays while I’m busy in the kitchen."
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"As a boy mum, this wooden chocolate cake set has been such a lovely surprise. He loves cutting and serving the cake to everyone and I love seeing him so focused and happy in his little world of pretend play."
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“The wooden unicorn is absolutely beautiful. It’s one of those toys that will go into our keepsake memory box and be lovingly passed down to the next generation.”
Frequently Asked Questions
Are wooden toys safe for babies?
Yes, our wooden toys are made with child-safe, non-toxic materials and are suitable for babies and infants when age-appropriate.
Do you deliver wooden toys across the UAE?
Yes, we offer UAE-wide delivery including Dubai, Abu Dhabi, Sharjah, and other emirates.
What age groups are wooden toys suitable for?
Wooden toys are suitable from infancy (0–2 years) through toddler and preschool years, with age recommendations listed on each product page.
Why choose wooden toys over plastic toys?
Wooden toys are more durable, environmentally friendly, and encourage open-ended, imaginative play without overstimulation.
Featured collection
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ANIMAL ROLLER TOYS - DOG
Regular price Dhs. 75.00 AEDRegular priceSale price Dhs. 75.00 AED -
EXOTIC ANIMALS SET OF 4
Regular price Dhs. 125.00 AEDRegular priceSale price Dhs. 125.00 AED -
CHUNKY PUZZLE - Feed The Animals(16 Chunks)
Regular price Dhs. 127.00 AEDRegular priceSale price Dhs. 127.00 AED -
SENSORY TABLE
Regular price Dhs. 1,047.00 AEDRegular priceSale price Dhs. 1,047.00 AED



